Spring Opens with a Flourish: Global Attention Converges on Guangzhou, The Sino-Pack & PACKINNO Unveils New Industry Ecosystems
The 2025 China International Exhibition on Packaging Machinery & Materials and China (Guangzhou) International Exhibition on Packaging Products (Sino-Pack & PACKINNO) has officially opened, marking the beginning of a new era in the packaging industry. This exhibition, held from 4-6 March 2025, at the China Import and Export Fair Complex Area B in Guangzhou, is a pivotal moment for the industry, bringing together global leaders and showcasing cutting-edge technologies.

Global Packaging Leaders Converge, Exploring New Industry Ecosystems
On the first day of the exhibition, representatives from industry associations and multinational procurement teams from countries and regions such as Poland, Czech Republic, Uzbekistan, Belarus, Brazil, Indonesia, the Philippines, Vietnam, Malaysia, Thailand, Korea, Iran, Mongolia and Hong Kong (China) gathered to discuss topics like industrial upgrading and supply chain restructuring in a globalised context. This provided forward-looking insights for industry development. On-site, several exhibitors reached preliminary cooperation intentions with overseas buyers, fully demonstrating the exhibition’s strength in integrating global resources and promoting international cooperation.

Frontier Technology and Innovative Ideas Shine, Fully Blooming
At the Sino-Pack & PACKINNO, leading industry enterprises showcased their debut technologies and products. For example, Gurki’s portable robot palletizer GPM-R30, Universal Robots’ UR7e and UR12e, drew significant attention with their high efficiency and intelligence. Hualian Machinery’s HVT-450R Rotary Chamber Modified Atmosphere Vacuum Packaging Machine became the highlight of the exhibition thanks to its advanced modified atmosphere preservation technology. New products from General Measure, such as the AF-1K II dual-unit quantitative packaging scale and the Bekannter hybrid motion robot, showcased the packaging industry’s advancements in intelligent automation.
In terms of environmental innovation, Guangzhou Ying Tai’s pulp molded degradable paper-plastic and recyclable eco-friendly inner packaging won widespread acclaim for its environmental concept and innovative design. Dongguan Xinhai’s biodegradable drawstring bags and Dongguan Mingfeng’s ReX series of recycled materials demonstrated significant environmental innovations. These products are injecting new momentum into the global packaging market’s sustainable development.
More than 250 new exhibitors injected fresh vitality into the exhibition, showcasing a wide range of intelligent packaging equipment and high-performance eco-friendly materials.


Digital Transformation and One-stop Solutions
In the Smart Packaging x Smart Logistics zone, featured comprehensive digital solutions from industry leaders including Eiahe, Youngsun, Gurki, Smart Wasp, Colamark and Comba, showcased comprehensive digital solutions from packaging to logistics, providing efficient and flexible smart production modes for the fast-moving production needs, with innovative equipment from companies like Tom, Rifu, Y.C.T.D. and Earflap providing efficient solutions for small-batch production. The Coding and Marking Pavilion featured exhibitors like Sunine, Bencai, Cyklop, Codpad, Sojet, EC-Pack, Han’s and Videojet, showcasing one-code-per-product and precise high-definition product labeling solutions to help production enterprises build an unbreakable product traceability defense line.


Eco-friendly New Materials and Sustainable Packaging Take Centre Stage
With growing environmental awareness, sustainable packaging has become a key focus. The Innovative Packaging Materials zone featured well-known material suppliers like Anhui BBCA, Mingfeng, Tongyuan, Xinhai, Huashuo, Xianchuang, Taikang, showcasing biobased materials, degradable materials and antibacterial moisture-proof innovative packaging materials. The Sustainable Packaging zone was particularly eye-catching, with products like KBD’s “Touch the Earth” cream packaging box and YingTai’s paper-plastic planting pots and cake stands attracting many visitors. Additionally, high-performance eco-friendly materials showcased by companies like Xinhai and JEA provided more possibilities for the industry’s sustainable development.


Meeting Various FMCG Industry Needs and Exploring New Packaging Trends
The PACKINNO Exhibition focuses on innovation and sustainability, showcasing innovative packaging and creative designs in various materials such as plastic, paper, eco-friendly metal and glass packaging. This provides diversified packaging solutions for major consumer brands. In the food and beverage sector, the Flexible and Food Packaging zone featured companies like Xintianli, Juda, Danqing, Acmepak, Taihong displaying lightweight film materials and innovative flexible packaging bags, attracting attention from many food brands. The E-commerce Logistics Packaging provided anti-static and shock-absorbing packaging ensuring safe product transportation. Whether for beauty and personal care, pharmaceuticals, electronics or food delivery industries, the South China Packaging Exhibition precisely matched various consumer end-needs with cutting-edge technology and innovative concepts. The first day welcomed visits from renowned brands including Hsu Fu Chi, Want Want China, Unif, Jiaduobao, Yili, Mars, Jianlibao, Blue Moon, Liby, Colgate and Midea.


Packaging Design and AI Integration Explore Future Trends
This year’s exhibition focused on AI+packaging innovation, leading packaging design into new era. In the “Premium Gift Box Packaging” zone, companies including Mingfeng, Jingli, Huichu, Glory, Shunglian and New Hip Lik leveraged AI technology’s precise analysis and personalisation capabilities to showcase high-quality gift boxes integrating various materials, luxury elements and personalised designs. These innovations precisely captured and met modern consumers’ increasingly diverse needs, heralding a new chapter in AI-enabled personalised packaging design and breathing new vitality into packaging design.
In the “GBA Packaging New Power Zone” zone, AI packaging design took centre stage. This area gathered new achievements in AI packaging design, innovative materials and advanced process applications. Through a series of open salon activities, top industry experts, scholars and enterprise representatives shared innovative cases of AI-empowered packaging design, bringing visitors an intellectual exchange about future packaging trends.


20+ Concurrent Events Supporting Global Business Expansion
Against the backdrop of intensifying global competition, the Sino-Pack & PACKINNO facilitated overseas procurement meetings, export strategy forums and other series of activities to build international cooperation bridges. During the exhibition, over 20 concurrent events focus on smart packaging, fresh food cold chain, AI+design and other industry hot topics, attracting active participation from numerous industry experts and enterprise representatives.
Among these, the forum: “Eurasiona Regulations and Trends in Packaging” on 5 March has attracted particular attention, with reservations already full before opening. The expert panels provided in-depth analysis of key issues such as new EU packaging regulations and Middle East market demands, offering valuable international market expansion strategies and guidance for enterprises participating.


Upgraded Customised Services with 18 Specialised Visit Routes
To enhance visitor experience, the exhibition specially launched eighteen themed visiting routes oriented toward buyers’ needs, covering popular areas such as food packaging, intelligent end-of-line packaging and sustainable materials. Additionally, industry KOL’s are leading visitors to precisely located target exhibitors through live streaming interactions, an innovative service that has received widespread praise.
For more show information, please visit:
Website: www.ChinaSinoPack.com | www.PACKINNO.com
Facebook: @SinoPack | @PACKINNO
X: @SinoPack1 | @PACKINNO1
LinkedIn: @Sino-Pack | @PACKINNO
YouTube: @SinoPacK_PACKINNO
TikTok: @sinopack_packinno